UNVEILED – The Ultimate Wedding Planning Event nominated for the ILEA Esprit Awards in three categories: Best Public Event, Best Print Marketing/Design Collateral, and Best Event Design/Décor over $75,000
MINNEAPOLIS, MN (May 2, 2019) – The Wedding Guys®, Matthew Trettel and Bruce Vassar, two of the nation’s leading authorities on all things weddings, announced today they were nominated for three Esprit Awards by the International Live Events Association (ILEA) on Wednesday, May 1, 2019, these three prestigious nominations are in the categories of Best Public Event, Best Print Marketing/Design Collateral and Best Design/Décor over $75,000.
Recognition was received for UNVEILED – The Ultimate Wedding Planning Event, held twice a year in Minneapolis, Minnesota.
“The ILEA Esprits Awards are the equivalent of the OSCARS for the special event industry, so we are extremely proud to be nominated,” says Matthew Trettel, of The Wedding Guys®. “Since the industry is so broad-based, the nominated events range from the opening ceremonies of the Special Olympics to the Season 8 Game Of Thrones Wrap Party. Having UNVEILED —The Ultimate Wedding Planning Event included among such amazing productions is truly humbling.”
“We’ve worked to design a shopping environment that brings to life the latest trends, moments to cherish with loved ones, a couture fashion show, and an array of 130 service providers ready to help make the impossible, possible,” says Bruce Vassar, of The Wedding Guys®. “Now we are recognized by the special events industry for creating this one-of-a-kind event is not only one, but three distinguished categories.”
UNVEILED redefined the term ‘Bridal Show’ by transforming the traditional trade show into a retail-inspired shopping experience; connecting wedding businesses to style-conscious wedding planning couples. Setting out to design an environment unlike any other bridal show, The Wedding Guys utilized a key set of design strategies and signature decor elements to turn a vast 100,000 square foot exhibit hall into an experiential event that evoked the feeling of a luxury department store.
UNVEILED also brings couples the Wedding TrendSpot Fashion Show with fashions directly from New York Bridal Fashion Week. Brides are able to preview the latest fashions up close and personal, from famous names, and meet emerging designers from around the world.
About The Wedding Guys®
The Wedding Guys are visionaries. Spotting trends across the globe, and envisioning how those trends could translate to weddings, they provide a glimpse of what’s possible in the future of the wedding industry. They produce UNVEILED – The Ultimate Wedding Planning Event, the Twin Cities Bridal Show and UNVEILED – Rochester. The Wedding Guys partnered with Half Yard Productions to produce the TV series ‘RANDY to the RESCUE’ for TLC featuring wedding fashion guru Randy Fenoli. They have also produced the Wedding TrendSpot Press Fashion Show for Bridal Fashion Week in New York as well as the Twin Cities Live Trend Wedding. They also author their annual publication – The Wedding Trend Look which showcases the latest trends.
About the Esprit Awards
For more than 20 years, the ILEA Esprit Awards program has been a symbol of industry excellence. The ILEA Esprit Awards online judging system was configured to guarantee the entire awards system is completely anonymous. Highly qualified ILEA leaders and creative event professionals with a broad range of experience and specialization from around the world serve as entry judges. The awards competition increases industry awareness elevates professionalism and inspires growth within the live events industry. This showcase of creative achievements advances the prestige of the industry. Winners will be announced at the annual awards ceremony held on August 10, 2019.
